Woolworths Big Christmas Push in Online Sales


Woolworths online store has been the most popular ecommerce merchant among our price comparison service users. With almost 300,000 products in their data feed, which includes product descriptions, product references and a good category taxonomy, Woolworths has improved its online distribution through its affeliate network partners, the price comparison sites.

Merchants with competitive prices benefit especially from supplying their product data feeds to price comparison engines. The quality of the data feed plays an important role in the share of traffic merchants get. Manufacturer

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